The Client
A London based PR & digital communications agency working with established and growing brands in the beauty, lifestyle and wellbeing industries.
What We Did
A combined outbound and inbound strategy through managing the founder’s personal LinkedIn profile.
Outbound – through a connection and messaging sequence, we identified and approached key decision makers at target companies with a relationship driven messaging strategy, designed to start high value sales conversations.
Inbound – through carefully curated, engaging content, new connections were provided with context on how this PR firm could serve them and their brands. This resulted in a big increase in content engagement and brand awareness.

The Results
After 3 weeks of launching a highly targeted campaign.