We build high-converting client acquisition assets using in-depth customer interviews, which guarantee you to gain an advantage over your competitors.
We create marketing and sales assets (and sales opportunities) that save you from having to sell your own services, by having your happy clients & customers do it for you with our in-depth interview, research and client acquisition asset services.
We Create High Converting Client Acquisition Assets
Create a suite of client acquisition assets that will turn prospects into high value clients in 3 easy steps:
Conduct Client
Interviews
Build Your High-Converting Client Acquisition Assets
Utilise Your Client Acquisition Assets To Make More Revenue!
People Influence Other People
Your existing clients and customers can influence the decisions of new prospects.
200x
Consumers are 200x more likely to convert after receiving a positive recommendation.
93%
93% of consumers are influenced by reviews.
90%
90% of people will pay more for a brand they trust.
Brands We Have Helped
Results You Can Expect
Here are the most common results you’ll get from working with us:
Acquire More High-Value Clients
Our client acquisition assets are often the difference between a prospect saying ’yes’ or them saying ‘not right now’. Being armed with the assets which explain how your products or services solve the problems your target market face, in addition to their positive experience of working with you, removes the risk of them moving forward. This will empower you to acquire more clients.
Increase Your Revenue
More clients = more revenue. If you do nothing else, but plug our client acquisition assets into your current prospecting strategies, you will convert more prospects and make more revenue. We will work with you on the best way to do this in our programme.
Steal Market Share From Your Competitors
99.99% of your competitors won’t be utilizing these types of assets in their sales and marketing strategy. So, if you have two companies offering a similar solution, and one company has a library of in-depth customer interviews detailing their experience of working with that company and how their solution has been a game-changer for them, and the other doesn’t, who would you move forward with?
Let Your Customers Do The Selling For You
Consumers are 200x more likely to convert after receiving a positive recommendation, and 93% of consumers are influenced by reviews. Having the necessary, comprehensive client acquisition assets available to push interested prospects over the line, is now an essential part of any sales and marketing strategy.
Lower Your Customer Acquisition Costs
When used effectively, the client acquisition assets we create for you will lower your client acquisition costs. How? A higher proportion of prospects will turn into paying clients, meaning that you generate more clients just by plugging these assets into what you are currently doing.
Cross-Sell Existing / New Services
During phase 1 of our service, where we conduct in-depth customer interviews, we have the opportunity to cross-sell / upsell your company’s services and create opportunities through our open dialogue with your current customers. We have been able to generate a huge ROI from our services for clients through these opportunities, and this is before we have even created the client acquisition assets!
Case Studies
We practice what we preach here at Capaldi Marketing. Here are some case studies of how we have helped clients.
How TheHIVE’s clients do their selling for them & help secure new clients with Client Acquisition Sales Assets.
How FTSE 100 company RS gains the trust of new customers through industry leading content and customer success insights.
How Executive Director Karen Moore established authority and created new Interim exec opportunities on LinkedIn using client case studies and thought leadership content.
How Focus established industry authority and gained new clients through brand awareness & client recommendations.
Problems We Help You Solve
Low Conversion Rates
If you are generating leads, but are struggling to get them over the line, a higher proportion of prospects will turn into paying clients using our client acquisition assets.
Lack of Customer Intelligence
Have you ever asked your current clients how they feel about your service, and what else they would like you to help them with? You have gained their trust, so let us provide you with the intel on how they want your product / service to develop.
A USP Over Your Competitors
Yes, your competitors may have the odd review or case study on their website, but very few will go into the depth we will, and create assets that your entire marketing / sales team can utilize. Prospects will do some digging on what makes you different, and there is no better way of providing the information they are looking for than a detailed response from your current clients.
A System For Cross / Up Sell Opportunities
Ever wondered if your current, or planned products / services would be of real value to your current customers? You don’t know until you ask! We will provide you with detailed feedback via a report, and create sales opportunities for you, by asking them on your behalf.
Unfulfilled Revenue Targets
These assets will help you generate more leads, convert more leads, and make more revenue IF they are utilized effectively (we can help you with this if needed). They will help you reach your revenue potential.
Reasons For Prospects To Choose You Instead of a Competitor
We are living in a very competitive economy, where businesses are fighting over the same prospect budgets. The more reasons you can give those prospects to choose you over a competitor, the better. We will help you do that.
Don’t Take Our Word For It…
Listen to what our clients have to say about working with us. We have worked with 1 man bands to £1 billion + companies.
How FTSE 100 company RS gains the trust of new customers through industry leading content and customer success insights.
Lee Kilminster, Commercial Director for RS Export
How Focus established industry authority and gained new clients through brand awareness & client recommendations.
Stuart Misseldine, Managing Director of Focus Retail Services
How Executive Director Karen Moore established authority and created new Interim exec opportunities on LinkedIn using client case studies and thought leadership content.
Karen Moore, Director of Karen Moore Biz
How TheHIVE’s existing clients sell for them and help secure high-value prospects with high-converting client acquisition sales assets.
Hassan Khadra, Founder and MD of TheHIVE
